THE BLUE TRAIN’S HYGIENE PROTOCOLS IN PREPARATION FOR POST LOCKDOWN TRAVEL
As the world is learning to exist and businesses are negotiating to operate in a COVID-19 world, The Blue Train is on track to find its ‘new normal’. Much progress has been made in finalising hygiene protocols in preparation for travel post lockdown. These protocols...
read moreTHE BLUE TRAIN LAUNCHES A NEW REPOSITIONING: ‘SURRENDER TO THE LUXURY OF SLOW’
On Friday 23rd November 2018, The Blue Train launched its new brand repositioning, the first in over 20 years, augmenting the brand to meet the evolving needs of the discerning traveler, and launching its MICE (Meetings, Incentives, Conferences and Events) offering...
read moreHavas Wins The Blue Train Account
Havas Southern Africa recently won a multi-year contract with The Blue Train to become its full-service marketing and communications agency partner in South Africa. The iconic South African “Blue Jewel,” as the luxury train is affectionately known, joins the Havas...
read moreThe Blue Train Wins World Travel Award
The Blue Train Wins Africa's Leading Luxury Train 2018 at the World Travel AwardsThe iconic Blue Jewel of South Africa, The Blue Train, walked away with Africa’s Leading Luxury Train accolade at the World Travel Awards Africa & Indian Ocean Gala Ceremony 2018 held at...
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